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8 Tips for SEO Compatible Blog Post!

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You need a blog page to appeal to your potential customers and rank high on the search results page. So how should you optimize the blog page?

Blog SEO techniques allow you to prepare content in line with user-oriented and Google algorithms. In addition, according to a study, blog posts are among the top three traffic sources.

For this reason, SEO compatible blog posts are becoming more and more effective every day. Let’s take a look at the most important techniques to make your blog posts SEO friendly!

What is Blog SEO?

SEO-compatible blog post is created in a way that attracts Google’s attention, while it is based on users’ obtaining information or having a pleasant reading process. Here, the key is to influence both Google and users. When you influence both parties, you can not only rank high on search pages, but also gain a loyal audience. Writing blog posts according to SEO rules is important for finding potential customers and ensuring brand engagement.

More than 90% of pages on Google do not have organic traffic. Site owners often think that everything is enough when they have a site. However, this is extremely wrong. Google is constantly changing and evolving; So having a website is never enough. You need to optimize your website within the scope of SEO studies.

Writing an SEO-friendly blog post allows users to spend longer time on your site and makes it easier for them to choose you for other searches. Here, blog SEO techniques are with you!

Blog SEO: Who Is Your Target Audience?

Getting to know your target audience correctly will result in higher conversion rates. You can know your target audience by product/service or industry. For example, exciting content if you cater to a younger age range; If you are appealing to middle-aged and older people, you may need to prepare more formal content. At the same time, the internet usage habits of the masses are also different from each other.

Defining the target audience is often easy. In addition, a target audience is needed in many areas such as digital marketing, marketing or social media strategy.

SEO Compatible Blog Post: Set a Stunning Title!

If you want your content to stand out on the search results page, you need to set an engaging title. In this way, you can become visible among other pages. Do you know that titles with questions receive an average of 13 times more clicks than titles without questions? In this context, you need to include question patterns so that your titles attract attention.

There are a few more points to consider for a perfect title:

  • Use your keyword in the title,
  • Choose a title with a maximum of 60 characters,
  • ‘best, excellent’ etc in the title. Include attention-grabbing words
  • Choose a headline that conveys the topic directly and use phrases like ‘top 5 tips’ if your content is appropriate.

Blog SEO: Keyword Usage

If we were to ask what is the most important step of SEO work, what would you say? If you are not hearing about SEO for the first time, you must have read dozens of different articles about the importance of keywords. Keywords enable users to reach you in line with their search queries. Therefore, it is necessary to pay attention to the right keyword selection so that your content and users can meet.

SEO-friendly blog posts often target 1 or 2 keywords. However, long-tail keywords are more advantageous for both ranking and conversion. For example, let’s say you sell sports products, it will not be possible for a long time to rank high with the word shoes. So what should you do? This is where long-tail keywords come into play.

Long-tail keywords are four or longer words. For example, ‘men’s casual running and walking shoes’ is a long-tail keyword. You can choose the best long-tail keyword based on your target audience and industry.

How Many Words Does an SEO Compatible Blog Post Have?

SEO compatible blog posts should be a minimum of 300 words. According to researches, articles containing 3000 words or more are clicked eight times more than articles around 300. However, not every content is suitable for writing such a long article. Moreover, your target audience may not like long posts. For this reason, you can write between 500 – 2000 words on average.

When writing an SEO-friendly blog post, your priority should be quality rather than words. For example, using the same phrases over and over; It will be one of your biggest mistakes to include subheadings that are independent of the subject or to prolong the content with paragraphs that will not be relevant.

Use SEO Friendly URLs!

Another thing to consider when writing an SEO-friendly blog post is URLs. Google and users can form their first impression of your content by looking at URLs. Users do not click on URL links that contain heavy special characters, numbers and irrelevant letters. Therefore, you should make the URLs SEO friendly to prove to them that you are trustworthy.

  • Between words use –, _*/ etc. do not put special characters between words,
  • Include your keyword
  • Do not specify a date in the URL,
  • Create simple and easy to understand URLs for users.

SEO Compatible Blog Post and Evergreen Content!

Immortal Content (Evergreen Content) is another issue you need to pay attention to for writing an SEO compatible blog post. So, what is this immortal content? Immortal content is writing that does not lose its effect over time and can be read for many years. In this way, your site will get organic traffic on a regular basis, while brand reach will greatly increase.

Writing immortal content gives sites many advantages, and that’s why almost every site turns to this content. However, it is quite difficult to write evergreen content. Saving money, checklists, parenting, history, etc. The ingredients can be considered among the evergreen samples. For example, 50 years ago people were trying to save money, but 50 years from now this will still be true.

Include SEO Plugins!

Although your content is extremely high quality and valuable, there is often a need for optimization. Keyword, internal link usage, image etc. SEO plugins can be used for many topics. WordPress SEO plugins allow you to perfect your content. You can also benefit from paid or free plugins.

You can make your blog posts compliant with SEO rules by using Rank Math SEO, Yoast SEO, All in One SEO Pack or SEO Squirrly plugins. These add-ons are also needed to get various hints.

Image Selection and Subtext

You should use images to reinforce your blog posts and support the content. In recent years, blog posts can get high engagement, especially thanks to videos. However, visuals will suffice at first. While the image selection is of great value for users, alt texts appeal to search engine bots. So how? Search engine bots identify images accompanied by alt text while crawling your site and pages. In addition, people who use screen readers will have the opportunity to examine the images with sub-texts.

How to write an SEO friendly article?

To write an SEO compatible article, the choice of title and subheading should be striking; content must contain at least 300 words; keywords should be included and paragraphs of 3-4 sentences should be used. At the same time, the length of the content directly affects the ranking.

What are the advantages of SEO friendly blog posting?

SEO compatible blog posts; It allows users to discover your site while ensuring you rank high in the SERP. At the same time, blog posts have high conversion rates and have an important place for brand interaction.

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